Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats: money-guy, restaurant owner, and restaurant consultant-Roger Fields shows how a restaurant can survive its first year, based on far more than luck, and keep diners coming back for many years to come. Featuring real-life restaurant start-up stories (including some of the author's own), this comprehensive how-to walks readers through the logistics of opening a restaurant: creating the concept, choosing a location, designing the menu, establishing ambiance, hiring staff, and, most important, turning a profit. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success.
Restaurant Success by the Numbers: A Money-Guy's Guide to Opening the Next Hot Spot
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Author: Fields, Roger
Binding: Paperback
ISBN: 9781580086639
Details:
Author: Fields, Roger
Brand: Brand: Ten Speed Press
Features:
- Used Book in Good Condition
Binding: Paperback
Number Of Pages: 256
Release Date: 01-06-2007
Package Dimensions: 8.9 x 6.0 x 0.6 inches Languages: English